Director of Media and Communications Planning
Target Marketing & Communications Inc
As the Director of Media and Communications Planning at Target Marketing & Communications Inc, Jef has nearly 25 years of experience in marketing and media communications. His expertise spans countless product categories and demographic cohorts, having worked for clients such as Molson, Kraft, TELUS, KFC, Colgate, and Newfoundland and Labrador Tourism.
Jef is passionate about creating 'meaningful connections', either through his work life between brands and consumers, or in his personal life with between himself or those around him with nature.
When not at the office, you can usually find Jef either out trail running or hiking on the East Coast Trail or in other far flung places.